October 19, 2023
Customer segmentation is an essential strategy for businesses that want to deliver a superior customer experience.
October 16, 2023
More than just transactions, loyalty programs transform customers into loyal brand ambassadors.
October 12, 2023
The digital product passport could be your keystone for successful long-term customer relations.
October 10, 2023
integrating First Party data into yourcustomer management and data systemsallows you to align your marketing effortson a solid database.
September 26, 2023
The top 4 tools to optimize customer analysis and implement new sales and customer loyalty strategies.
September 25, 2023
Creating a know-your-customer strategy enables your company to tailor their product and service offerings to market and clients' expectations.
September 19, 2023
If you make good use of the information you collect, you can deepen and leverage your customer knowledge.
September 18, 2023
The key to performance today lies in data, in order to improve the customer experience and build audience loyalty.
September 13, 2023
Customer database enrichment is a practice that aims to improve the quality and relevance of your current data.
September 12, 2023
In this age of "customer centricity" and the race for information, companies are constantly looking for the best ways to collect customer data.
September 11, 2023
In this guide, we give you the top 10 tips for creating perfect QR codes that grab attention and increase your scan rate
September 5, 2023
Within the GDPR, managing data retention durations for customer data is an essential aspect of safeguarding personal information.
September 4, 2023
With the aim of continuously improving customer relations, database management and analysis are crucial to a company's development.
July 7, 2023
See how technology can empower sports practice, increasing engagement and making it reach a broader audience.
April 25, 2023
Our step-by-step guide covers strategy implementation and data analysis to help you make the most of the feedback you receive.
April 13, 2023
Find out why customer reviews should become the core of your marketing strategy.
March 28, 2023
The end of disposable packaging in fast food restaurants has caused a lot of buzz lately due to the Agec law!
March 23, 2023
The sector is being disrupted by the digitalisation of all interactions, and by the increased personalisation of the services and products offered.
March 2, 2023
We are convinced that loyalty is the key to a modern marketing strategy. So we explain how to retain your customer base, with 7 tips.
February 27, 2023
Customer data is a hot topic in retail and e-commerce. We show you how to efficiently collect customer data, at the right time in the customer journey.
February 20, 2023
The year 2022 was full of twists and turns, and saw the rise of omnichannel shopping experiences and the continuation of the success of QR codes.
February 17, 2023
Thanks to the digital passport, the consumer can record all the stages in the life of the product from its purchase to its end of life.
February 16, 2023
In order to deliver a memorable customer experience, your entire company must be engaged in the process and focused on the same objective.
February 15, 2023
The Pimster team explains the 3 key pillars to strengthening your customer experience: personalization, omnichannel experiences and post-purchase. 👉
February 10, 2023
Premium experience : 7 tips to drive revenues thanks to a better customer experience!
February 9, 2023
Not happy with your scan rate? Here are our best practices to increase the traction of your QR codes!
October 20, 2022
Reviews : Learn how to master NPS to predict sales growth and measure customer loyalty.
October 11, 2022
How-to : Determine your user manual expenses and find out how to reduce your costs.
October 6, 2022
What is the best translation software for user manuals? We have listed 5 tools to save time without breaking the bank.
October 4, 2022
Here is our list of software and tools for writing user manuals to save time, get organised and save money.
September 29, 2022
Does your product need no user manual? Have you thought about the customer experience and maintenance tips. The experience economy doesn't wait.
September 22, 2022
Instructions for use are often forgotten in product design, yet this is a big mistake, here are 5 reasons to make them a priority.
September 15, 2022
Check out examples of the top 10 user manuals for inspiration: Tesla, Dyson, Apple, Ikea and many more.
September 10, 2022
Find out how to define your objectives, write effectively and make your user manuals accessible.
September 9, 2022
The paper industry has not escaped the recent economic uncertainties. How much do you user manuals really cost?
August 25, 2022
It is from this first contact that the customer will be able to be confirmed in his choice of purchase.
August 18, 2022
From our simple toothbrush to that complex new drill, instruction manuals guide us in the handling and use of each of our products.
August 11, 2022
Since January 1, 2021, the reparability index is compulsorily displayed at the point of sale for 5 product categories.
July 21, 2022
The QR code, that strange visual we know so well and now see everywhere, seems to have spread as fast as the pandemic.
May 19, 2022
Pimster is committed to the fight against programmed obsolescence by joining the network of the Club de la Durabilité.
March 22, 2022
Starlett has teamed up with Pimster, a digital guide to help customers get started and use their products.