March 28, 2023
The end of disposable packaging in fast food restaurants has caused a lot of buzz lately. But do you know what regulation is behind all of this? The Agriculture and Food Act (Agec)! This law, passed in February 2021, concerns anti-was
March 23, 2023
The sector is being disrupted by the digitalisation of all interactions between the brand and the consumer, and by the increased personalisation of the services and products offered.
March 2, 2023
We are convinced that loyalty is the key to a modern marketing strategy. So we explain how to retain your customer base, with 7 tips.
February 27, 2023
Customer data is a hot topic in retail and e-commerce. We show you how to efficiently collect customer data, at the right time in the customer journey.
February 20, 2023
The year 2022 was full of twists and turns, and saw the rise of omnichannel shopping experiences and the continuation of the success of QR codes.
February 17, 2023
Imagine a tool that allows consumers to identify their product using tamper-proof technology and then record the different stages of the product's life. Thanks to the digital passport, the consumer can record all the stages in the life of the product from its purchase to its end of life.
February 16, 2023
In order to deliver a memorable customer experience, your entire company must be engaged in the process and focused on the same objective: humanize your interactions and thus improve your customer relationship.
February 15, 2023
The Pimster team explains the 3 key pillars to strengthening your customer experience: personalization, omnichannel experiences and post-purchase. 👉
February 10, 2023
Premium experience : 7 tips to drive revenues thanks to a better customer experience!
February 9, 2023
Not happy with your scan rate? Here are our best practices to increase the traction of your QR codes!
October 20, 2022
Learn how to master NPS to predict sales growth and measure customer loyalty.
October 11, 2022
Determine your user manual expenses and find out how to reduce your costs.
October 6, 2022
What is the best translation software for user manuals? We have listed 5 tools to save time without breaking the bank.
October 4, 2022
Here is our list of software and tools for writing user manuals to save time, get organised and save money.
September 29, 2022
Does your product need no user manual? Have you thought about the customer experience and maintenance tips. The experience economy doesn't wait.
September 22, 2022
Instructions for use are often forgotten in product design, yet this is a big mistake, here are 5 reasons to make them a priority.
September 15, 2022
Check out examples of the top 10 user manuals for inspiration: Tesla, Dyson, Apple, Ikea and many more.
September 10, 2022
Find out how to define your objectives, write effectively and make your user manuals accessible.
September 9, 2022
In a context of skyrocketing inflation induced by the raging war in Ukraine and an economy that is painfully recovering from two years of pandemic marked by production plant shutdowns, the paper industry has not escaped the recent economic uncertainties.
August 25, 2022
It is from this first contact that the customer will be able to be confirmed in his choice of purchase, and that he will then be able to venture fully into the brand's universe
August 18, 2022
Instructions for use are ubiquitous in our daily lives. From our simple toothbrush to that complex new drill, instruction manuals guide us in the handling and use of each of our products.
August 11, 2022
Since January 1, 2021, the reparability index is compulsorily displayed at the point of sale for 5 product categories: washing machines, televisions, laptops, smartphones and electric lawnmowers.
July 21, 2022
The QR code, that strange visual we know so well and now see everywhere, seems to have spread as fast as the pandemic. What could have caused such a massive and rapid adoption, even though the QR code has been around for almost 30 years? What are the consequences for consumers, and brands?
May 19, 2022
Since Mars 2022, alongside companies like Spareka, Murfy, BackMarket or Le Bon Coin, Pimster is committed to the fight against programmed obsolescence by joining the network of the Club de la Durabilité.